In today’s hyperconnected world, consumers have more power than ever before. In just a few clicks or swipes, they have the ability to shop around for the best price, compare product features, and most importantly, gain access to hundreds, if not thousands, of customer reviews. Data backs up this …
Customer Relations Articles and Interviews (tag)
The Most Innovative and Unusual Customer Reward Programs
We all appreciate feeling valued by our favorite brands, which prompts companies to work hard to find interesting new ways to reward their most loyal customers. Which brands have come up with innovative reward programs that make it easy for their clients to keep on returning to them? My Starbucks …
The Most Common Reasons for Freight Claims and How to Avoid Them
Whenever anything is shipped, there’s a chance it could be damaged or lost. Any number of things can go wrong, and most of the time, they happen accidentally. Regardless of why things happen, there are times when you, or the recipient of a shipment you’ve made, need to make a claim. It’s never …
Management Strategies for Improving Customer Experience
It is advantageous for companies and contact center managers to enhance their customer experience as implementing a unique and customer-centric strategy offers businesses a competitive advantage over industry rivals. Making customers happy is the best customer experience strategy and entails …
Media Monitoring and 4 More Things You Need to Be Doing for Your Business Right Now
As a business owner, you have a lot on your plate already. From the day to day operations to making sure everyone gets paid, there are a million and one tasks you accomplish in your workday. Some tasks are essential for the operation of your company. Others you could afford to hand off to someone …
Target Audience Research Can Increase Your Brand’s Resonance – Are You Ready to Understand Your Customers?
Are you ready for the good news? We have to warn you; it won’t sound like good news at first. It may even seem a little sad, but as we explain, you’ll understand that for you, it’s good news because it allows you to increase your brand’s resonance. CoSChedule run a study and found that …