Technology is constantly altering how we do business. Big data and AI have made it possible to collect and parse through massive amounts of information quickly, allowing businesses to streamline their operations. Businesses like Amazon and Netflix live and die by new technology, as the only reason …
Data Analysis Articles and Interviews (tag)
Reasons Why a Robust Database Is a Must for the Success of Your Small Business
Small businesses are used to handling sales, marketing, filing, and even back office on their own. More often than not, small businesses are one-man shows and they rely on a file cabinet and Excel spreadsheets to keep track of their clients. But many small business owners are realizing the …
Using Data to Enhance Business Strategy and Success
The rapid development of local, regional, and global markets means that businesses must evolve agile strategies that can keep up. An essential part of choosing strategies revolves around collecting, analyzing, and understanding data. The following tools can help companies improve their …
How Hospitals Are Implementing Advanced Healthcare Analytics
Healthcare analytics is a subject that has been eagerly discussed for years. But now the anticipation around data-driven healthcare is becoming a reality. Organizations from across the healthcare spectrum are embracing and implementing analytics. And, in practice, the results are …
4 Unique Hacks to Ensure Your Business Initiatives Get the Best ROI
Return on investment is a business strategy that is widely talked about in venture capital circles. When companies introduce initiatives to get the best ROI, just about every aspect of business is impacted positively, from the financial bottom line to productivity and from projections to growth …
The Importance of Hyper Local Marketing for Your Business
In the past, most marketing experts addressed their customers as one massive demographic in order to cut costs and thus create a better ROI. Unfortunately, this kind of solution doesn’t seem to have as great of an effect in 2017. Therefore, the cost-effectiveness of traditional marketing is no …