Considered the sexiest job in 2012 by Harvard, Data Science had slowly grown in popularity since it was recognized as an independent discipline in 2001 and then burst into the fore after 2012. But even now, there isn’t much clarity when it comes to actually trying to define the discipline. Given …
Data Analysis Articles and Interviews (tag)
Conducting Market Research? Avoid These Common Mistakes
Market research is an essential tool for all brands. Not only does it give you deep insight into your consumer's buying patterns, but it better equips you to strategize your business plan effectively. At the same time, it is essential to have proper market research at your disposal. Proper market …
9 Ways Technology Should Be Used in Your Business
Technology, for many businesses, seems like a double-edged sword. Unfortunately, technology should be a tool that doesn’t come with any drawback. How can you get everything you expect from technology? Save Money The rumor is true; software and hardware can save you money. But beware, because there …
Mapping the Future of Your Business with the Best BI Software Solution
In order to develop a so called “road map” for the future of your business, you need to have access to information that will help you with strategic planning. Strategic planning will help you to set and implement goals, as well as make business decisions that will directly impact the future success …
Does Customer Service Still Need a Human Touch?
Technology is constantly altering how we do business. Big data and AI have made it possible to collect and parse through massive amounts of information quickly, allowing businesses to streamline their operations. Businesses like Amazon and Netflix live and die by new technology, as the only reason …
Reasons Why a Robust Database Is a Must for the Success of Your Small Business
Small businesses are used to handling sales, marketing, filing, and even back office on their own. More often than not, small businesses are one-man shows and they rely on a file cabinet and Excel spreadsheets to keep track of their clients. But many small business owners are realizing the …
