E-commerce

Crafting Your Online Sales Funnel: Make Your Site a Selling Machine

In order to maximize profits, you want to build a unified sales funnel that can turn potential customers into buyers. Establish the goals you hope to achieve as a result of your sales efforts, and then direct your strategies toward outlined objectives by strategically creating content that generates sales. Here are a few ways you can increase the success of your online … [Read more...]

5 SEO Errors Every E-Commerce Website Needs to Avoid

Most buyers today start their shopping experience by running a search through a search engine. This is why SEO is extremely important for any e-commerce businesses that are looking to grow because they can't convert unless they've got traffic coming their way. While it may seem that optimizing e-commerce websites for SEO is pretty much the same as it is for your blog, it's … [Read more...]

How to Build a Successful Ecommerce Business

With the world of ecommerce developing rapidly, it’s become quite easy and inexpensive to enter this type of business. Unfortunately, this doesn’t mean that success is guaranteed, since there are many aspects you need to get right if your wish is to create a sustainable and growing business. The safest way to building a successful ecommerce business is to learn from those … [Read more...]

How the E-Commerce Boom Transformed Retail Logistics: An Infographic

With the recent boom in e-commerce, and projections showing that online sales will only continue to increase, online retailers are having to make some decisions about how to best handle logistics. The infograpic below, created by Robert Memory, Operations Manager at 2Flow, shows what distribution network infrastructures look like around the world, in both developed and … [Read more...]