Writing a mission statement for your company can seem so daunting. How do you boil down all of the most essential values of your business into a single, concise statement? How do you make sure it communicates the right message to your team and to customers? It seems like there’s a lot of pressure to …
Mission Statement Articles and Interviews (tag)
3 Strategies for Creating a Mission Statement
Sometimes the things we have to do as owners of our own small businesses seem difficult, time consuming, and energy draining. So we put them off and tell ourselves that we’ll take care of them….someday. Yet someday hardly ever comes. If this is where you are in regard to creating your mission …
5 Compelling Reasons Your Small Business Needs a Mission Statement
When it comes to setting up a small business, lots of work needs to be done to effectively set it up. For instance, you need a place to operate your business from, whether this is via an actual location or simply online. Then you have to think about website setup, pricing, staff, what types of …
What is a Mission Statement, and How is it Different Than a Vision Statement?
A mission statement, which is different from a vision statement, defines the purpose and objectives of a company in the present. A mission statement explains why does the company do what it does, for whom and how. Its focus is on the present leading to the future. The main purpose of a mission …
How to Create an Impactful Mission Statement in 5 Simple Steps
Although most small businesses only have a one to two-line mission statement, it is the words contained within this small declaration that can have a huge impact on its success or failure. After all, the mission of the company not only tells the consumer what your company stands for and strives for, …
Mission Statement Examples, Ideas, and Inspiration
A study of corporate mission statements yields some interesting results. Most notably, that nobody really agrees what a mission statement is or should be. However there are some common themes that can be observed when looking at the mission statements of large companies throughout the …