If you want to have success online today as a business, it is getting more competitive by the minute. That is why it is crucial that you use the best practices to stand out from the competition and increase your conversions while controlling mistakes. Reviews are a powerful part of this puzzle, and …
Online Reviews Articles and Interviews (tag)
Three Ways Your Local Business Can Do Better with Yelp Reviews
If you own a business in the service industry, you likely know all about the importance of online customer review websites like Yelp. In some industries, online reviews can make or break a business, especially a new small business. According to a 2017 Local Consumer Review Survey conducted by …
8 Tips That Will Help You Create Branded Content That Will Convert
The best online content encourages conversion. Whether you're looking to increase engagement with your readership, increase your sales numbers, or otherwise, you've got to be creating good, branded content. Here are 8 tips that will help you get the most out of your content and get those conversion …
5 Positive Ways to Respond to a Negative Business Review
Just the other day, my husband and I were checking out some new places in our area to eat. Since we just moved here a few months ago, we weren’t quite sure which restaurants would be able to turn us into lifelong customers and which ones would be the subject of a horror story we couldn’t wait to …
How to Keep a Negative Online Review From Hurting Your Business
Jeff Bezos says you earn a good one “by trying to do hard things well.” Warren Buffett says it takes 20 years to build one and five minutes to ruin it. Richard Branson says your brand name is only as good as it is. These successful business leaders are each talking about something that is vital …
8 Local Marketing Trends That Can Boost Profitability
Are you taking advantage of all that local marketing has to offer? Amazon Local Services (ALS) is a relatively new and simple way for customers to buy services from local providers, like carpenters, auto mechanics, and electricians. ALS’s rollout last year is prompting other technology providers to …