Getting your product onto the shelves of major retailers can feel like an intimidating task. The competition is fierce, and breaking into these big-box stores often requires more than just having a great product. For small business owners and product developers, the challenge lies in making your …
packaging Articles and Interviews (tag)
6 Trendy Product Packaging Options for Upscale Finishes
As the adage goes, “presentation is key.” Nowhere is this truer than in the world of product packaging, where the finishing touch is often as influential as the product itself. As a small business owner, incorporating trendy packaging can make all the difference in elevating your brand. So, here's a …
7 Ways Custom Labels Will Attract More Business
Custom labels have moved beyond their traditional use as simple identifiers. They now work as energetic representatives of the brand. Custom labels, if carefully crafted and applied to products in a intentional manner, have the potential to exert a significant impact on the expansion of a …
Stick with Success: How the Right Packaging Adhesive Can Boost Your Business
In today's highly competitive business world, every company is looking for ways to stand out from the crowd and gain an edge on their competitors. One often overlooked aspect of business success is the type of packaging adhesive used to seal and label products. The right packaging adhesive …
The Importance of Product Packaging and Branding
A while back, people did not think much about their packaging. The products would be put in plain boxes for the sole purpose of getting the product to the consumer intact. Over the past year, however, people have realized why they need to invest more in their packaging and branding. Here are the …
How to Create Classy Business Packaging
For businesses that ship a lot of products by mail, packaging matters. It’s the first thing your customer sees upon a product’s arrival. A simple box isn’t enough. Branded, memorable unboxings are a part of the culture of eCommerce and business shipping. Marketing is built around presentation. …
