A while back, people did not think much about their packaging. The products would be put in plain boxes for the sole purpose of getting the product to the consumer intact. Over the past year, however, people have realized why they need to invest more in their packaging and branding. Here are the main reasons why packaging is vital for your business. Packaging Protects Your … [Read more...]
For businesses that ship a lot of products by mail, packaging matters. It’s the first thing your customer sees upon a product’s arrival. A simple box isn’t enough. Branded, memorable unboxings are a part of the culture of eCommerce and business shipping. Marketing is built around presentation. Classy business packaging that stands out has to have something unique to it. … [Read more...]
We all have picked a product from the store knowing absolutely nothing about it just because the package is cute or attractive to us. As a business owner in a very competitive market, is important that your products stand out and are easily recognized. There is no doubt that packaging is one of strongest form of marketing that is quite budget friendly since it kills two birds … [Read more...]
When you have food, medicine, or products that are likely to spoil at certain temperatures, it's important to know if they're being stored properly or not. We've all heard stories of people getting food poisoning from the potato salad that was left out in the sun too long at the picnic. There are also stories about wine that tastes terrible because it was stored in a hot … [Read more...]
The use of moldings in architecture has been around for many centuries. To sum it up, these are not modern innovations in architecture. When we look at its roots, we can see that the ancient Greeks are very fond of providing accents to their architecture. Back then, moldings were carved from wood and their sole purpose was beautification. Fast forward to the early parts … [Read more...]
Ever wondered how factories quickly pack food and other essentials in containers? This is all thanks to the power of tin-filling machines. You might be wondering about how they work and the process behind it. Today, we are going to talk just about that. Below, we are going to enlighten you on everything you need to know about tin-filling machines. Without further ado, let’s … [Read more...]
Food packaging businesses are experiencing exceptional growth, as more people now realize the concept of storing their food for consumption later. For this purpose, the food needs proper sealing and safety, and the packaging caters to that matter. Many food manufacturing companies outsource packaging to other firms to get customized food packaging that attracts customers … [Read more...]
Your product’s branding is integral to its commercial success. Nobody will know your awesome product exists without an effective marketing strategy, but trying to get your product noticed can become an expensive game to play. A super-slick website can set you back thousands of dollars while social media marketing can rapidly deplete your funds, but there’s one key marketing … [Read more...]
When you’re selling a product, your packaging is likely going to be one of the first things that your potential customers will see, and it could very well sway their decision of whether or not to buy it. Creating packaging that stands out from the shelf for all the right reasons is a must, but coming up with an idea that’s going to seriously wow your customers is not always … [Read more...]
Modern consumers are increasingly time-pressed and as such they tend to make decisions quickly. This means that your packaging must send a clear message with which customers can instantly engage if your product is to have any real chance of commercial success. Here are some points to consider. Packaging Must Immediately Tell the Customer What a Product Is This may appear … [Read more...]
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