Public speaking offers a number of business-related benefits. For starters, it gives you more visibility, helping you get your brand out there and in front of your target market. At the same time, it establishes you as an expert in your field, making you someone the listeners feel they can trust …
Small Business Networking Articles and Interviews (tag)
Steps to Becoming an Independent Consultant
If you are an experienced professional who is stuck in a career rut, or who likes the idea of working independently, a career as a consultant may be right for you. Consulting is an attractive small business option because of its low start-up costs and its flexibility. It can be especially appealing …
Expand Your Business Capabilities without Hiring New Employees
All independent professionals and small business owners reach a point at which they realize the options are grow bigger or stagnate. For some, whether it is due to budget, risk aversion, logistics or other constraints, hiring more full-time employees may not be a viable option. To prevent …
Your Book, Perhaps the Ultimate Leave-behind Marketing Piece
When you’re out at networking events, or when you meet a prospective client for the first time, you probably make sure to leave something behind so that the person you’re talking to remembers you and knows how to contact you. Many of you probably keep a stack of business cards with you at all times …
How to Make Your Events More Fun (and More Profitable)
One of the best ways to build your business and to establish yourself within your community is to hold an event and invite the major players as well as the audiences who admire them. You can set this up in a number of ways, from a small and intimate conference to large and extravagant conventions. …
3 Tips for More Effective Networking
Networking. Some people love it. Some people hate it. No matter what your sentiments, connecting with others in your field or area of expertise can often open doors. Sometimes it can even make dreams come true. Just like it did for me. When I first got into writing, I hooked up with a successful, …