Strategic Partners

How to Grow Your Enterprise from a Startup

A startup enterprise is a hustle. Scaling up your enterprise is also not easy. When starting, you might be overwhelmed by the many roles you may have to take up. You may deal with sales, marketing, customer relations, and every other aspect of your enterprise. However, it is not all doom, as taking specific measures may help you grow your enterprise to greater heights. Look … [Read more...]

Should Vouchers Be Part of Your Company’s Marketing Strategy?

If you are looking to attract new customers and turn as many of them as possible into regular customers, it’s easy to see vouchers as a crucial piece of the puzzle. In research mentioned by smallbusiness.co.uk, 68% of UK consumers said that a voucher would tempt them to sample a business they had never previously used. However, whether vouchers can work for your business … [Read more...]

5 Examples of Partnerships That Changed Brands Forever

So, you’ve launched your brand and you’re at least holding your own. The next step is to grow your business. But without a big advertising budget, how do you do that? One way is to partner with another brand. With a brand partnership, you get exposure to your partner’s customer base, and vice-versa. It’s a win-win! Here, we’ll go through five different examples of brand … [Read more...]

8 Sure-Fire Ways to Get More Customers Through Your Doors

Getting customers through the door is tricky business. In fact, only 15% of B2C products sales are closed directly through the Internet, so new acquiring new customers is as important as ever. Thankfully, there are some simple tactics to attract more footfall. Here are eight tips for getting customers to come to you: Don’t Be Afraid of Offline Tactics While the digital … [Read more...]

10 Financial Questions to Ask Your Potential Business Partner

Entering a new business partnership can be as frightening as it is exhilarating —especially if it’s your first venture into entrepreneurship. As most entrepreneurs and business owners know, the creative, big-picture ideas are often where the passion lies. On the flip side, the finances can be a bit of a dreadful subject. However, having those tough conversations about money … [Read more...]

How to Impress During Lunch with Potential Business Partners

You have landed a lunch meeting with potential business partners. Congratulations—this could be a major step forward for your company. Now you must concern yourself with impressing the people you meet so they will want to partner with you. Below are some of the steps you should follow to have a good experience at a lunch meeting with potential business partners. Come with a … [Read more...]

Startup Going Under? 4 Steps Your Business Should Take to Keep from Drowning

Starting a new business can be incredibly stressful, and financial challenges are common. You may struggle to get recognition from your target audience in a crowded marketplace or to differentiate your business from the competition. Perhaps you are having trouble getting new leads or closing the deal when you do get new leads. You have likely spent a considerable amount of … [Read more...]

Expand Your Business Capabilities without Hiring New Employees

All independent professionals and small business owners reach a point at which they realize the options are grow bigger or stagnate. For some, whether it is due to budget, risk aversion, logistics or other constraints, hiring more full-time employees may not be a viable option. To prevent stagnation at this precarious phase of business development, consider the value of … [Read more...]