One of the secrets of business success is a good business or campaign slogan—those words or catchphrases customers see or hear at the end of your advertisements or commercials. Ideally, your business slogan leaves an impact on your customers about your brand that remains ingrained in their minds …
Tagline and Slogans Articles and Interviews (tag)
Famous Slogans: From Witty Word-Play to Inspirational
Most of Don Draper’s finest moments on the television show Mad Men came between guzzling alcohol, chain-smoking and adultery, when he found the time and inspiration to craft magical company slogans for his clients’ advertising campaigns. Mad Men gave us an entertaining, but fictional, portrayal of …
Origin Stories Behind the Most Famous Slogans
Here’s a brief look at some interesting insights into the origins of popular business slogans. From Nike’s “Just Do It” to L’Oreal’s “Because You’re Worth It” and much more. Find out about the unusual sources of inspiration for these iconic slogans. Infographic Credit: M2 On Hold …
A Look at Slogans and Taglines
Company slogans or taglines have a long history in advertising. Some of the first popular slogans include Ivory Soap’s “99 and 44/100ths percent pure” tagline which was used with the product’s debut in 1879. In 1886, Coca-Cola used the slogan “Drink Coca-Cola”, and since 1896, The New York Times has …
