Business and individuals usually decide to get a new shiny website to make a stronger impression, provide better user experience, and increase their traffic. However, not everything always goes as planned, especially if you don’t have plans, just dreams. Very often, after launching a newly designed website, your organic traffic tanks and the search engine rankings sink with it. … [Read more...]
Time is the most crucial limitation for any entrepreneur or small business leader. Outsourcing makes it possible for you to keep your attention focused by streamlining productivity into the hands of specialized experts. It saves you the hassle of investing precious resources and hours. You can look forward to building your company for the long-term without stressing over the … [Read more...]
With the increased popularity of online shopping in today’s market, many factors may influence the buying potential for a website. Since shopping online has become a way of life, website owners must be able to satisfy the requirements of their clients in order to continue profiting. Many people simply do not have the time to go out to a physical retail store and make purchases. … [Read more...]
There is no one right answer to the question of whether or not to create a different website for each of your store locations. Historically, companies have approached this a variety of ways. However, if you are considering creating multiple sites, here’s a look at a few valid to consider. Franchise Business Model With the franchising business model, sometimes separate stores … [Read more...]
As a local business owner who doesn’t sell anything online and depends on customers living in their area, it’s easy to assume you don’t need to focus too much energy on building your SEO. That’s more for online or worldwide businesses, right? Wrong. Even as a local business that makes profit from local trade primarily (hairdressing salons, coffee shops, electricians) … [Read more...]
Creating your own ecommerce site requires a lot of brains and, let’s face it, some luck. However, when it comes down to ecommerce, you can minimize the risks by understanding how your consumers use your site and how can you can constantly improve it. The amount of mistakes and tiny errors one can make when creating an ecommerce site are almost infinite. But a pattern can … [Read more...]
The increasing online access available to today’s consumer has opened a broad target audience for all kinds of businesses. Any entrepreneur thinking of starting a small enterprise must consider reaching the online market, and that means having the right platform – a website. Websites make it possible for customers to find you without too much trouble when they want to buy your … [Read more...]
Most buyers today start their shopping experience by running a search through a search engine. This is why SEO is extremely important for any e-commerce businesses that are looking to grow because they can't convert unless they've got traffic coming their way. While it may seem that optimizing e-commerce websites for SEO is pretty much the same as it is for your blog, it's … [Read more...]
One of the first things you should focus on when starting a new business is creating a good website. Your company will need a lot of customers in order to grow, and traffic on your website will be a great indicator of your success. There are plenty of ways to attract people to your site, and social media platforms are the best starting point. You should be aware that the … [Read more...]
Small companies are up against big companies with big web design budgets, and usually smaller companies with top-flight websites. Since most would-be customers use the Internet to find and vet suppliers, no company can afford a substandard website. Here are 10 major website flaws a small company must absolutely avoid. 1. Poor Mobile Viewing A website with a poor mobile … [Read more...]
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