Web Design

Design Considerations for a High-Converting SaaS Website

The greatest benefit of software as a service (SaaS) is its simplicity and usability. Instead of downloading and installing software tools, SaaS companies enable their clients to use them online. These solutions work on a no-strings-attached basis, and you can use them only once or pay a subscription. This flexibility makes them popular with businesses of all kinds, but what … [Read more...]

Why Great Web Design Is Important for Your Business

A poorly designed, dinky website no longer cuts it in this modern tech-driven era. Customers expect to buy a product/service from a website that is navigable, has a well-curated list of options, and sports a design layout that is easy on the eyes. But because great web design usually comes with a hefty price tag, a lot of startups and small mom and pop shops forego the services … [Read more...]

5 Ways to Revamp Your Small Business Website

Does your website feel a little dated? Or are you suffering from low web traffic or poor conversion rates? Then it might be time to give your website a makeover. It can be risky to change your website because you’ll put a lot of time and money into it, and it’s difficult to determine whether your changes will actually give you the results you’re hoping for. If you’re not … [Read more...]

Top 6 CMS Platforms for Small Business Growth in 2020

Designing a flawless website is as essential as the storefront of a brick-and-mortar business. If your website is personalized, streamlined, easy to use, and attractive, then it becomes easy for your business to flourish in the years to come. Indeed, building an accurate and reliable website is not a cakewalk; one needs to choose the best CMS that allows you to create and … [Read more...]

Do I Need to Hire a Website Designer or Can I Build One Myself?

In a super-connected modern world even small businesses need a website. Is this something you can delegate or outsource or should you try to do it yourself? On the one hand, website design may seem like a highly technical area which should be left to the professionals. On the other, as a small business, cash flow is likely very tight, therefore saving every penny and doing … [Read more...]

Why Professional Web Design Can Still Give You A Competitive Edge

We all know that there are now plenty of tools out there that can allow anybody to design a presentable looking website for their business, even if they don't have any coding or design skills. This is a good thing because it can allow small businesses to avoid the expense of getting a professional site when they are first starting out and because it means that in general, users … [Read more...]

The Science and Art of Designing High-Converting Landing Pages

Did you know that some companies use forty or more landing pages for lead generation? In fact, more landing pages help companies generate more sales leads. Companies can increase their sales leads by 55% simply by increasing the total number of their landing pages from five or less to between ten and fifteen, according to a report by HubSpot. Simply using more landing pages … [Read more...]

10 Things Beginners Must Know Before Building Their Own Website

Building your own website can be a very testing ordeal. The majority of people opt to have websites built for them, or jump onto already-built websites and have to share code. However, there are a lot of benefits to building and owning your own website. These include owning your own code, having as much creative input as you like, and improving your own ability to write code. … [Read more...]