Your website is just one of many tools that you can use to promote your small business, turning potential clients into paying customers. While deciding what domain to use and what graphic designs will speak the loudest to your target market, one other important consideration you need to make is the …
Website Conversion Articles and Interviews (tag)
Audio Interview with Michal Bohm of BM Windows in San Diego
Monday Morning Radio host Dean Rotbart interviews Michal Bohm, owner of BM Windows, a window replacement company in San Diego with a business model that differs from most others in the industry. While many window replacement companies focus on high-pressure sales techniques, Michal has chosen a …
Why Your Website May Not Be Converting (And What to Do About It)
One thing is for sure, you can have the greatest looking website in the world, but if it isn’t converting potential clients into lifelong customers, it isn’t going to do you any good. The whole goal of web content is to entice others to want to do business with you and only you. So, why isn’t yours …
Email Remarketing and How to Use it to Your Advantage
Many people decide to quit their purchases a moment before they enter their credit card or PayPal data in the checkout page form. We all know this feeling. Just think about all the times you entered the retail store, tried a pair of shoes or jeans and left the store without buying them. If the …