Website Conversion

Hacks for Boosting Your Conversion Rate

Digital marketing and e-commerce have really transformed the way businesses compete for customers. Digital marketing, in particular, allows small and medium-sized enterprises to compete with bigger rivals for the same market segment. Add the fact that setting up an e-commerce site is also very easy to do, and you have the perfect combination. However, driving traffic to your … [Read more...]

Tools You Should Use to Increase Conversions on Your WordPress Website

WordPress is one of the most popular Content Management Systems on the planet. It powers an estimated 25% of all websites, but it’s so much better when it’s used in conjunction with the right tools. The problem you might have as a small business owner is that, while your website looks pretty good, it just isn’t converting. The images are good, your headlines and calls to … [Read more...]

Why Marketers Should Focus on Mobile Page Speed

Can you ever think about a time when Google wasn't dominating the search engine market? Back in 1998 when Google first launched, one thing that made it stand out from Yahoo and the rest of its competitors was its speed. Think about it ‒ many of us are frustrated if a website won't load. In fact, most users won't stay on a site if it fails to load within 2 seconds. It … [Read more...]

Top Tips for Scaling Your Small Business Website in 2018

So, you’re finally climbing the success ladder: you’ve taken your small business online. Well done! Whether you’re photographing exotic locations, selling meatloaves using Grandpa’s old recipe, or hosting small business events – pat yourself on the back. Overcoming the challenge of launching a small business website and raking in those first few visitors is an achievement in … [Read more...]

Start Growing Your Company Online by Using These Dynamic Strategies

It's no secret that developing a savvy, substantive online presence can make your organization a more profitable, powerful force in the world. If you're ready to engender these types of outcomes, now is the time to begin implementing dynamic strategies that make your brand more visible and influential within the online realm. Below you'll find just three of many strategies you … [Read more...]

Increased Conversions Make a More Profitable Business

When it comes to getting the biggest bang for your buck out of your digital marketing efforts, the first item on every small business’s agenda should be conversion rates. These are the site visitors who do more than just look around on your site then go away, but who actually become customers and add valuable sales revenue to your business. The reason conversions matter so … [Read more...]

New Survey Reveals How Your Website Might Actually Be Hurting Your Small Business

In just one 60-second time frame, roughly 70 new domains are registered and 571 new websites created. This means that, over the next 365 days, we’ll see more than 300 million websites added to the already crowded World Wide Web. Not only do these numbers inherently imply that you’ll be facing more competition than ever when it comes to gaining the attention of your target … [Read more...]

20 Ways to Boost Your Website’s Conversion Rate

You can have the most visually appealing website in the world, but if it isn’t turning potential clients into paying customers, then it isn’t really doing you any good. It has to reach right out and grab the readers by the collar, pulling them in closer, and making them want to order your goods or services NOW. So, if yours doesn’t have that must-act-right-this-moment … [Read more...]