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Top Investing Tips for Businesses in 2020

Top Investing Tips for Businesses in 2020

As a business owner, parting with hard-earned capital can be quite difficult, even when you’re parting with it to make an investment. Investments, therefore, should be carefully considered to ensure they can provide a good return and help your business grow. As 2020 begins, it makes a great time to re-evaluate how you invest to determine if there are any deficiencies. To help make you a stronger investor, moving forward, here are some top investing tips for businesses in 2020.

Invest Incrementally

If you’re able, investing incrementally allows you to take a more conservative approach while still reaping the benefits of various corporate investments. These benefits will take different forms depending on the type of investment you’re making. If you’re investing in a business, for example, you may want to begin by investing in the core part of the business that’s more mature before you risk your money on secondary and tertiary components of the business that offer more risk, even if they have a greater potential upside.

Don’t Go it Alone

Mergers and acquisitions are a tricky legal world that can quickly derail all parties involved in the process. That’s why it’s crucial that you enter this world with an experienced partner. Corporate transaction attorneys, among others, can provide sound guidance on the feasibility and legality of a specific transaction, ensuring that you’re making a solid investment. This will help you get started on the right foot by building a solid foundation that leads to future success.

Opposites Attract

If you’re looking for an entity to invest in, you may think it would be easier and safer to invest in one that has a corporate culture much like yours. While this can make things easier when it comes to true mergers, it may not be the best when it comes to average investments. Instead of finding a similar corporate culture with similar people, seek out companies whose corporate culture differs from your own. While this can be challenging at the beginning, the differences between the two companies can allow both companies to grow, ensuring neither company grows stale and that they are diversified, protecting against future adversity.

Look Before You Leap

Every corporate investment, no matter how small, tends to have a “honeymoon phase,” during which the company being invested in will be at its best and most innovative. After all, the company receiving the investment knows there’s a significant upside if they can bring you on as a partner, so they’re going to do all they can to show they’re a worthwhile investment. If you can, though, it’s important to consult with other companies who have made the same investment to make sure it’s worthwhile. See if they encountered any challenges after the “honeymoon” was over so you can know fully what to expect.

Eyes on the Prize

However you utilize your investment dollars this year, always keep your eyes on the prize. Don’t let flashy and attractive new companies distract you from reaching your personal and professional goals, unless, of course, a flashy and attractive new company would be a good fit to help you reach those goals. By putting the pieces together to form the bigger picture, you’ll be well on your way to continued success for many years to come.


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by Brooke Chaplan // Brooke Chaplan is a freelance writer and blogger. She lives and works out of her home in Los Lunas, New Mexico. She loves the outdoors and spends most of her time hiking, biking, and gardening. For more information, contact Brooke via Facebook at facebook.com/brooke.chaplan or Twitter @BrookeChaplan

Opinions expressed by contributors are their own.