Businessing Magazine Logo Businessing Magazine Logo

What Areas of Your Business Should You Outsource?

What Areas of Your Business Should You Outsource?

No matter what kind of business you operate, you will have a lot of different areas that continually need your attention. It can often feel like you do not have enough hours in the day. So, why not consider outsourcing some areas? Not only will you have more free time to focus on the most important parts of your business, but you will also be putting elements of your business in the hands of experienced professionals. In turn, that can lead to greater efficiency and a higher profit. Here are five areas of your business you should consider outsourcing.

Legal Areas

Any business needs to fulfill legal obligations in a wide variety of ways. While you may be able to get to grips with some legalities, unless you are running a law firm, you will not have the expertise to ensure all legal areas are covered correctly. Having an attorney provides assurance that you are submitting the right paperwork for your unique business. So, outsource a lawyer. While you could consider delegating legal work to a virtual paralegal, it might make more sense to hire a freelance lawyer who has more expertise, greater efficiency, and is trained in critical thinking. By outsourcing a lawyer, he or she can help you to navigate the many legal documents and requirements, and assure your business is being run correctly. Specific tasks could include trademarking your business name, reviewing contracts, and discussing potential legal structures.

Accounting and Finances

While many small and mid-sized businesses use simple accounting tools like QuickBooks for keeping accounts and planning finances, it takes up a lot of time to do your own accounting. Furthermore, you may not know the best strategies for tax deductions and other financial areas.

By outsourcing your accounting and finances to a professional accountant, you can have a lot more time to focus on other areas of your business and know that your finances are in the hands of someone who understands them better. The time-savings and cost-savings you will accrue over time make outsourcing accountancy and financial tasks to a professional a wise option.

Human Resources

Small and mid-sized businesses should consider outsourcing human resources functions to a Professional Employee Organization. PEOs manage and run human resources tasks like hiring employees, dealing with benefits, processing payroll, and managing compliance. Furthermore, if you pool with other companies through a PEO, you can obtain significant discounts on the cost of benefits. By outsourcing your human resources, you will have the assurance that your employees are being looked after by professionals, and you will have more time to focus on other essential elements of your business.


You could outsource your entire sales process to an experienced and professional company. Experts would take care of things like prospect contact, customer orders, product fulfillment, complaints, and customer relationship management. By letting an experienced team handle the everyday nuts and bolts of your products or services, you can focus on things like how to make more sales.


You can save costs on marketing by eliminating things like trade show attendances and instead focusing on digital marketing. Companies of all sizes are transferring to the web to market their products or services. Social media posts, blogs, websites, and advertisements on the right sites can all be more effective than traditional marketing approaches. However, to succeed at digital marketing, you need a devoted team of people in place to make sure high-quality and relevant content is regularly posted on social media sites and the right ads are placed on the right platforms. Therefore, it is worth outsourcing such tasks to professionals. You could hire freelancers with experience in social media marketing, or you could outsource to a company that will run the entire marketing process for you.

short url:

by Marissa Collins //

Opinions expressed by contributors are their own.