Emily Lund

Co-founder and Managing Editor of Businessing Magazine. Content Strategist and multi-function copywriter at Modmacro℠, specializing in marketing communications for small businesses and non-profits.

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Three Ways Your Local Business Can Do Better with Yelp Reviews

November 20, 2017

If you own a business in the service industry, you likely know all about the importance of online customer review websites like Yelp. In some industries, online reviews can make or break a business, especially a new small business. According to a 2017 Local Consumer Review Survey conducted by …

Hiring Ex-Felons at Your Small Business: Is it a Good Idea?

September 7, 2017

You may be someone who thinks everyone deserves a second chance, no matter how big of a mistake they may have made. But should you take that softhearted attitude into your business? Hiring someone with a criminal background could do wonders in helping someone getting back on their feet after being …

Temecula Pest Control Company Offers Example of How to Expand the Right Way

August 28, 2017

While some small business owners are perfectly happy keeping their companies small, most business owners are looking to expand—either by offering more products or services, opening additional offices in other cities, or by simply increasing the amount of business they do and the number of people …

What Small Business Owners Can Learn from Apple’s Current and Former Mission Statements

July 27, 2017

You won’t find an official “mission statement” on the Apple website. If they have one, it hasn’t been made public. But the following statement, which has appeared at the bottom of press releases coming out of Apple since at least 2012, is what most consider to be Apple’s current mission …