Peter Davidson 


How to Use User Generated Content to Market your Business on Instagram

If you are looking for digital platforms to enable your business to grow, you need to note that Instagram has come up as a powerful medium in recent times. And if you are not using it to grow your business, you are missing out. It is one of the most effective social media platforms to market your business as it has a vast user base. You could employ a host of strategies to … [Read more...]

6 Rules for Making Smarter Business Decisions

At its core, running a business is really just making a series of decisions. This can be a lot harder than it sounds, especially given the high stakes for seemingly every call you have to make as an entrepreneur. On top of that, you need to be able to take risks and make big swings, and knowing exactly when to do that is tricky. If you want to get better at entrepreneurship and … [Read more...]

Expand Your Business Using These Low Budget Marketing Techniques

Marketing is the lifeblood of any business. Without a good marketing plan, most businesses do not survive long. The problem with most marketing plans is the cost. No matter how you slice it, there is no way to accurately predict what the response of any marketing campaign will be. As such, it leaves many businesses, small and large alike, trying to determine whether these … [Read more...]

9 Best Social Media Trends to Enhance Your Business in 2019

Social media has always created a sensation among the people even for the smallest things. Platforms like Facebook, Twitter and LinkedIn are some of the most popular channels to build a relationship with the audience and get closer to them to promote your brand to increase engagements. The bonus with social media platforms is that they are available with a built-in analytics … [Read more...]