When Antsy Labs, maker of the Fidget Cube, decided to delay production because of a fault they found in the first few units, they took a massive risk with heavy consequences. Their manufacturer was contracted by another entrepreneur to produce the same design, and that entrepreneur made more than …
With so many users starting their search online for the products and services they need, search engine optimization (SEO) continues to be a growing field. Those looking to begin a career in SEO, or established professionals seeking the best job opportunities, should look to the cities that have the …
Our ideas of self-employment often involve the image of being our own boss. That we don’t work for someone else and their bottom dollar. It is true that when we are self-employed, we aren’t working to help a CEO make more money. But we still have “bosses”. Every customer and every client we take on …
The lifeblood of business is leads, and generating them has only become harder as more noise competes for the user’s attention. Engagement is a nebulous idea, but it’s a concept that you need to pinpoint if you’re going to find success with any effort. In order to maintain engagement with the brand, …
There are countless ways to sink a business. Some of them are quite creative. But most are of the mundane variety. There are more ways to weaken and destroy a small business than there are ways to keep one going strong. Sometimes the key to keeping a business strong is to be familiar enough with …
Congratulations on your company’s success! It is always good news when a business is successful enough to warrant an expansion. And wouldn’t it be great if that expansion could go as smoothly as the decision to expand itself? We’re sure everybody reading this probably shouted “Yes!” as an answer to …
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