After a potentially rocky last year or so due to a global pandemic, election, and other uncertainty, you may have found that your business sales have been lacking or that you’re not getting the growth you hoped for. If so, it’s time to gear up your marketing efforts. Digital strategies are more …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Print Is Powerful: 5 Reasons Printed Media Is Still Relevant in a Digital World
The print industry has been around since the 15th century when the printing press was first invented. This makes it practically ancient when put alongside newer media, particularly digital media. Indeed, there are those who believe that print has become an ineffective and irrelevant advertising and …
5 SEO Tips to Increase Organic Traffic to Your eCommerce Site
In 2020, online retail sales in the United States hit an all-time high of 14.4% of the total retail by hitting $794.50 billion. This spike was due to Coronavirus restrictions that forced a change in shopping trends and consumer habits. More people are now shopping online and having goods …
The Best Dropshipping Marketing Strategies for Ecommerce Brands
If you’re running a global eCommerce business, you may already be dropshipping. Dropshipping helps eCommerce businesses to take care of inventory and shipping, which tend to be the most expensive aspects of running an eCommerce store. The way it works is that customers place orders on your website, …
How Patient Reviews Can Skyrocket Your Plastic Surgery Practice
Your online reputation matters in any field, but it’s critical in plastic surgery because patients trust you with their health and appearance. A recent study found that almost 75% of patients check online reviews to find a new physician. And when someone is looking for a surgeon to do their breast …
What Content Assets Can My Marketing Team Create To Sell Our Products?
Retailers have so much competition for most products that simply having low prices or great service isn’t enough to guarantee success. Since shoppers can struggle with having too many options, though, reaching them with compelling marketing will help them dodge difficult decisions — but creating …
