Let’s face it, hashtags are an essential marketing strategy for your online business. Twitter may have created them, but Instagram put them on the map. Perhaps back in 2010, we didn’t think of hashtags as a part of marketing strategy but fast forward to today, we realize that the use of hashtags can …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Digital Signage Solutions for Small Businesses: Myths and Reality
Small businesses are still playing catch up in relation to digital signage solutions. A large part of this problem is a lack of understanding of the benefits provided by digital signage and the many myths that surround this solution. Digital signage is frequently used to promote businesses and …
8 Reasons Why Your Company Should Be Using a Digital Asset Management Tool
Marketing a business is something that constantly evolves and often requires fresh material. Given this is the case, those working within a business can soon find that they are dealing with hundreds, if not thousands, of different company assets. Without central control and management of these …
Here’s What Digital Healthcare Marketing Can Do for You
Digital marketing has been hailed as the next big thing in healthcare marketing, and with more and more of our lives happening online, it’s not hard to see why. Just as users go to Google to search for restaurants, hardware stores, gyms, and grocery stores near them, they’ll also use it to find …
How to Attract Traffic to Your Small Business Website
So, you have decided to finally launch that brainchild that you have been sitting on for a while. Congratulations! Entering the business world as an entrepreneur can be somewhat daunting, but with the right guidance, and the right strategies, you can create sustainable business growth from the …
The Most Innovative and Unusual Customer Reward Programs
We all appreciate feeling valued by our favorite brands, which prompts companies to work hard to find interesting new ways to reward their most loyal customers. Which brands have come up with innovative reward programs that make it easy for their clients to keep on returning to them? My Starbucks …
