Lots of folks have been asking us lately about the connection between site traffic levels and online optimization strategies. There are definitely some correlations, but there also seem to be some myths or mis-perceptions about those connections. We often get asked: How much traffic do I need …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
How Niching Down Can Attract More Leads and Boost Your Sales
Many newbie entrepreneurs make the mistake of assuming that the bigger and more inclusive a start-up is, the more customers it will attract. While it does make sense to assume that starting a business that appeals to a wide range of individuals will naturally increase the popularity of the business, …
Mobile Email Marketing Tips for B2B Companies
Mobile has now emerged as the key factor for all types of communication online. So, all companies, especially B2B companies, need to understand the importance of mobile marketing and the role it can potentially play in creating brand awareness among the public. While most of these companies have …
How to Find New Clients Through Networking
As a small business owner you probably already use sales and marketing techniques to find new customers, but did you know that you can use networking to create a new source of incoming work? When done consistently, small business networking can help you locate new customers and kickstart …
How Social Media Can Help You Sell Your Business
Social media has emerged as one of the defining phenomena of the modern age and it is now used as much by businesses as by individuals. For retailers, the crossover between personal and professional use opens up a great deal of potential for subtle selling and the building of brand loyalty. Here are …
10 Ways to Increase Traffic with Blog Writing Tricks: Online Writing Tricks to Increase Blog Traffic
There are a variety of simple changes that you can make to your blog writing that can increase traffic to your blog and have a significant effect on its long-term growth. Rather than relying on search engine optimization (SEO) tricks that could get your blog flagged as spam in a future Google …
