If you want to get the most out of Instagram, you should be creating more videos as videos drive the highest engagement on the network. You can also include more information in a video than a still image. Another benefit of creating video content is that you can take advantage of formats such as …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
5 Examples of Partnerships That Changed Brands Forever
So, you’ve launched your brand and you’re at least holding your own. The next step is to grow your business. But without a big advertising budget, how do you do that? One way is to partner with another brand. With a brand partnership, you get exposure to your partner’s customer base, and …
5 Marketing Apps Used by Successful Realtors
Continued digitization of the world creates an opportunity for businesses to embrace the digital market. There are billions of social networking platform users and many people spend significant time online every day. This creates an opportunity for property and home agents to promote their …
How to Use Instagram Hashtags on Instagram for Better Results
Let’s face it, hashtags are an essential marketing strategy for your online business. Twitter may have created them, but Instagram put them on the map. Perhaps back in 2010, we didn’t think of hashtags as a part of marketing strategy but fast forward to today, we realize that the use of hashtags can …
Digital Signage Solutions for Small Businesses: Myths and Reality
Small businesses are still playing catch up in relation to digital signage solutions. A large part of this problem is a lack of understanding of the benefits provided by digital signage and the many myths that surround this solution. Digital signage is frequently used to promote businesses and …
8 Reasons Why Your Company Should Be Using a Digital Asset Management Tool
Marketing a business is something that constantly evolves and often requires fresh material. Given this is the case, those working within a business can soon find that they are dealing with hundreds, if not thousands, of different company assets. Without central control and management of these …
