Starting a digital market agency was a big challenge in the past because there were so many roadblocks like barriers to entry, underdeveloped digital platforms, and high start-up costs. Luckily, times have changed. You can now create a fully functional digital marketing agency in just a few …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
What is SEO: An SEO Guide for Small Businesses
With all the paralyzing technical aspects of Search Engine Optimization (SEO), it’s normal for small businesses to feel overwhelmed when running an SEO campaign. However, despite how challenging the endeavor might be, not implementing SEO can hurt your small business big time. You’ll miss out on …
Offline Ways to Promote Your Online Business
It’s no secret that the ecommerce industry is booming, but running an online business is no easy task, and the competition is fierce regardless of the industry you’re in. To succeed, ideally, you’ll have both an online and offline promotional strategy. With that in mind, here are a few offline ways …
Why Business Reviews Management Should Be Important to You
Reviews are a double-edged sword-- too many negative reviews can tarnish the online reputation of a business, while positive reviews will boost product sales. While they are subjective to customers’ unique experiences, business reviews are a critical element of online reputation management. The …
What Real Estate Agents Get Wrong About Marketing
Whether you are an experienced real estate agent or a relative novice in the field, you should have a well-defined real estate marketing strategy in place to be successful. Marketing is the foundation of your business, and if the foundation is not sound, then before you know it, your business could …
5 Ways Personalization Can Help You Boost Conversions
We live in a day and age when companies can either choose to personalize their online presence or perish by sticking to old and outdated practices. Now that every business is racing to personalize everything from the copy on their websites to the emails they send to their customers and the stories …
