According to Statista, over 206 million unique people visit Amazon’s website every month. While not all of these shoppers will be in search of your product, there are still a lot of potential buyers to satisfy. To stand out from the 2.5 million sellers that are on Amazon, follow these five tips for …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Design Considerations for a High-Converting SaaS Website
The greatest benefit of software as a service (SaaS) is its simplicity and usability. Instead of downloading and installing software tools, SaaS companies enable their clients to use them online. These solutions work on a no-strings-attached basis, and you can use them only once or pay a …
The Power of the Phone and Call Tracking
In today’s digital world, it is easy to focus your marketing efforts entirely toward online customers and think that it is the best approach, but this is not always true. While you should certainly be using digital marketing to increase your visibility online and to reach your target audience, it is …
How to Ruin a Blog, Post, or Text
Blame it on the popularity of texting or on the widespread use of social media, but its undeniable that everyone is adding too many embellishments to their writing by adding exclamation points, italics, and ellipses to try to improve a piece of text. More often it succeeds only in doing the …
How to Use Search Intent to Guide Your SEO Strategy
There is no denying that SEO plays a huge part in achieving success in the digital arena. An SEO strategy is gameplay that builds your brand’s reputation and increases the online visibility of your business step by step. This makes the results of such a long-term strategy more durable and …
What Are Some Proven Marketing Strategies to Drive Sales?
A good product or service does not guarantee that you will have no problem making sales, and attracting the right demographic to your website is no easy feat to accomplish if you are not at the top of your marketing strategy game, which only adds to the difficulty of making sales. The challenge …