Social media is the go-to place for online entrepreneurs to promote their eCommerce business, and for a good reason. For one, it’s simple to create a social media business page or account for your eCommerce business — it’s also the place where all your customers hang out. If you do decide to create …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Your Guide to Eco-Friendly Promotional Products for Business
Almost 300 million tons of plastic waste is created around the world each year, according to an article by the United Nations Environment Programme. Unfortunately, only 9% of the total plastic waste ever produced has ever been successfully recycled. Additionally, the plastic collected for recycling …
The Significance of SEO In Web Development and Design
Digital marketing has certainly come a long way since it first began resulting in more businesses realizing the significance of SEO, the importance of having a strong presence on social media, and the benefits of PPC. However, more recently, brands have been faced with the …
Small Business Insights: A Look at the Importance of Customer Retention
As a small business owner or director, you understand how important it is to build a solid customer base. You have allocated a budget that is earmarked for capturing new customers in a concerted effort to stay competitive in your market. However, unless you spend an equal amount of resources …
SEO Tips to Dominate Niche Markets
In the modern business arena, competition is high regardless of the market. To be successful, especially if your products or services are niche-specific, you have to be on your toes the entire time and make yourself and your company prominent among many others. One of the best strategies to achieve …
How to Validate Email Addresses, Step-by-Step
Are you sending newsletters and other marketing emails? Then you have to know how to validate email addresses so that you can get the best results from your campaigns. Millions of marketers across the globe use email to grow brand awareness and boost sales. According to Litmus, …