Humans heavily depend on visual stimuli. This is due to the fact that the human brain receives visual information about 60,000 times faster than verbal information. As a result, we learn about 90 percent of all we know about the world visually. This is why it’s so important to build your business’ …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
5 Tips for Better Business Branding
Today's image-based social media often provides owners with a false understanding of business branding. Although logos and certain color pallets are important, they are only a small piece of the puzzle. A successful branding project not only makes the brand recognizable, but it also has a …
4 Mistakes Small Business Owners Must Avoid When Hosting an Event
They say mistakes are essential to the growth of every entrepreneur. That being said, there are certain areas of the business where you want to reduce the number of mistakes you and your employees make as much as possible. Marketing is one of those areas. Consistently making mistakes with your …
7 Reasons Why You Should be Utilizing Video Marketing
2019 has been a great year for video marketers. According to statistics, the majority of businesses, online and offline, have widely accepted the idea of incorporating videos into their marketing plans. Interestingly, the trend has continued to progress rapidly. It is forecasted to achieve new …
The Future of Email Marketing: Why Do We Still Need It?
According to a recent survey conducted by the Radicati Group, around 3.8 billion people worldwide were using email in 2018. The study shows that the number of users is increasing day by day – by the end of 2022, we are expecting to see a 10.53% increase, meaning no less than 4.2 billion people are …
Three Medical Marketing Trends You Should be Thinking About
Today is an exciting period for the healthcare industry. Especially when you take into consideration the millennial wave that’s propelling an information technology wave and policy changes. Tendencies and priorities of those in this industry are transforming, and brands need to engage with their …