Digital marketing experts have long touted the undisputable advantages of qualified and warm leads over cold leads, but what do these terms refer to and how are they related to the effectiveness of your marketing actions? Lead Generation Qualification Process Before moving on to the key traits of …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
How to Develop a Successful Online Marketing Strategy
If you want people to know about your business, you need a good online marketing strategy because ad campaigns, print ads, and billboards are not as effective at driving people to your content in the modern market. With new businesses creating new competition every day, you need to establish a …
The Importance of Storefront Setup for Your Retail Business
Because of the immense popularity of online shopping, you may find yourself underestimating the power of your storefront. However, think of it this way: how many times have you drifted into a shop just because the window display caught your eye? If you found yourself thinking that you do that …
Is Digital Marketing Hard to Learn?
From shopping to sharing to ordering groceries, everything is done online, so naturally marketing has to follow. Digital marketing is being driven by this kind of customer behavior and has become crucial for the success of almost every business. Every Channel Marketing reported that a company …
How to Advertise Your Business After Cutting Your Marketing Budget
Whether you saw budget cuts coming or you have been impacted by something unexpected like COVID-19, you still have to find a way to advertise and market your business. To help you out, here are five ways you can advertise your business even after your marketing budget has been slashed. Utilize …
Sales Tech: 7 Great Tools to Boost Sales
If you want to boost your sales, then you need to know the best ways to go about it, whether it be through advanced software or through tried and true methods. It is always a good idea to integrate as many of these proven tools as possible to improve your odds of success, so here are seven methods …
