For most people, SEO is pretty far down on the food chain in terms of website development. You have to define your niche, choose a vertical, pick a domain name and hosting platform, and then hire your developers. If SEO does come into the picture, it's far down the road after the "more important" …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
10 Big Website Flaws Every Small Business Must Avoid
Small companies are up against big companies with big web design budgets, and usually smaller companies with top-flight websites. Since most would-be customers use the Internet to find and vet suppliers, no company can afford a substandard website. Here are 10 major website flaws a small company …
Print Marketing is Alive and Well
Digital marketing, digital advertising, digital media, and digital jargons - they are everywhere, and it’s all we hear about these days. We’re now residing in a digital world where only websites, social media, and apps matter. Books are now in downloadable forms. Even dictionaries come in app forms …
Entrepreneurs: Write That Book–But Not Just Any Book
Last week, I came across an article that got my attention. How could it not have? Seeing just the title: Dear Entrepreneurs: Please Don’t Write a Book—We’re Begging You, I was hooked. After all, I’ve spent a lot of time telling entrepreneurs they should write books, and now Ryan Holiday, an author …
Top Cities for SEO Professionals
With so many users starting their search online for the products and services they need, search engine optimization (SEO) continues to be a growing field. Those looking to begin a career in SEO, or established professionals seeking the best job opportunities, should look to the cities that have the …
How Social Listening Can Improve Your Online Marketing Strategy
Using social media has become essential in any marketing strategy today – it’s no longer just a trend. With millions of posts, photos, videos, and other content shared daily on social media, it’s amazing how much data and insight you can collect from consumers. Social media has enabled entrepreneurs …
