Marketing comes easier to some people than it does for others. Take me, for instance. I hate marketing. There. I said it. I don’t mind marketing for other people as I rather enjoy helping small businesses get their name out in the mainstream by providing “content that sells.” But when it comes to …
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7 Business Lessons I Learned the Hard Way, So You Don’t Have To
If you’ve read any of my work before, then you know that I left the world of law enforcement to become a self-employed, full-time writer. It hasn’t been the easiest of transitions to make, but I have learned a lot of lessons along the way. Lessons that make me better in business because of …
Giving Christmas Bonuses: 20 Questions to Consider
Call them Christmas bonuses, year-end bonuses, holiday bonuses, New Year bonuses, or whatever fits your culture. At our company, we call them Christmas bonuses. And this year, with a team that’s larger and more diverse than ever, here are the questions I considered when determining how to go about …
How to Find a Reputable Freelance Writer for Your Business
Chances are good that you started your business because you’re good at what you do. Hopefully you love it too, but there is no doubt that you have qualities that help you excel in your particular field, which is why you decided to take the often difficult journey to business ownership and sell your …
7 Common Mistakes Small Business Owners Make With Employees – And How to Avoid Them
Unless you are a company of one, being a small business owner requires that you learn how to effectively deal with the people you decide to employ. After all, they have the ability to take your business to higher levels or help it fall flatly on its face, making them a critical part of the …
Golden Care in San Diego: Passion and Planning Build a Thriving Business
Advice for creating a mission-driven business from Golden Care Owner Porsha Vogt. For Porsha Vogt, founder and owner of Golden Care, a senior in-home care agency, starting a business was personal. She was motivated to start a senior care business because of experiences in her own family, and …