Whether or not we like to admit it, we all have a voice in the back of our heads. On some days, it’s an encouraging voice that pushes us forward and drives us to take risks. On other days, it’s a seemingly endless stream of negativity that tells us we should quit whatever we’re working on. As an …
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What to Do With a Negative Review
Anyone running a business knows that customer reviews are golden. Whether the reviews are for specific products or for the business itself, there’s no denying that they guide customers’ decisions. In a perfect world, your customers would always be happy and always leave five-star reviews. At the …
4 Reasons Why an Employee May Require Too Much of Your Time
The goal is for employees to work independently and complete tasks. The opportunity to parallel task, using more people to get more done in less time, is one of the primary benefits to growing the team. For many small business owners, myself included, the idea of hiring first comes about when you …
8 Easy Steps to Writing an Effective Sales Page
In this day and age, there is a push to make everything shorter. Blogs that used to be in the 800 to 1,000 word range are now generally 500 words (or less). Websites that once contained all of their content on just a couple of pages are now splitting their words to make seven, eight pages, or more, …
3 Questions to Ask Yourself Before Hiring Someone You Know
As a small business owner, you are in a great position to offer people in your community the ability to support themselves and their families by providing them with a job. But what happens when the person asking to work for you is someone you know personally? What if it is a family member or …
Interview with Sharon Vinderine on Building an Active Online Community
Monday Morning Radio host Dean Rotbart interviews Sharon Vinderine, Founder of PTPA Media. PTPA, which stands for Parent Tested Parent Approved, is a Canadian-based company that works with companies and entrepreneurs to provide authentic product reviews and help build brand exposure and awareness. …
