Businessing Magazine Logo Businessing Magazine Logo

Interview with Sharon Vinderine on Building an Active Online Community

Interview with Sharon Vinderine on Building an Active Online Community

Monday Morning Radio host Dean Rotbart interviews Sharon Vinderine, Founder of PTPA Media. PTPA, which stands for Parent Tested Parent Approved, is a Canadian-based company that works with companies and entrepreneurs to provide authentic product reviews and help build brand exposure and awareness. The company also awards the coveted PTPA Seal of Approval.

Sharon describes how she grew her large community of more than 70,000 reviewers from the ground up. She also discusses how she has been able to succeed in a field made up of larger and better-funded competitors by delivering honest results and maintaining a staff of committed, passionate employees.

Sharon Vinerine got her start in business as a product developer herself. After becoming disenchanted with a company that promised her honest feedback and media exposure for her product, she founded PTPA. Sharon now appears on television networks across North America as an expert on products for children and families.

About Monday Morning Radio

Monday Morning Radio is a podcast produced by Dean Rotbart and David Biondo that contains interviews with successful and innovative business people and business experts. The program is produced in cooperation with the nonprofit Wizard Academy, an Austin, Texas-based school for imaginative, courageous and ambitious entrepreneurs.

short url: