When it comes to marketing your small business, you have a ton of options and avenues to consider. For instance, there’s your website and deciding what to put on it, both in text and images, and even whether or not to have a blog. You have to think about social media too, as well as which platforms …
Business Growth Articles and Interviews (tag)
7 Steps to Making 2016 Your Best Business Year Yet
With 2015 rapidly coming to an end, most small business owners I know are thinking about what they can do to make 2016 their best year yet, intent on growing their companies to higher levels than they are today. Of course, if you’ve ever tried to do this, then you already know that it isn’t always …
A Business Built on Tradition: An Interview with Pierre Vandamme and Philippe Wyffels
Listen as host Dean Rotbart interviews restaurateurs Pierre Vandamme and Philippe Wyffels, co-founders of Bruges Waffles & Frites, on how they created a small, but booming, restaurant chain serving authentic Belgian food. Pierre and Philippe, both originally from Belgium, had little experience …
3 Questions to Ask Yourself Before Expanding Your Business
I have an aunt who owns a very successful bakery. In fact, her cookies, donuts, and other sugary treats are so sought after, she now supplies to more than 20 wholesale customers (and turns down many others on a regular basis) in addition to taking care of the retail side of her business. Because …
Increase Profits With Purpose
Generating maximum profits from your business is always a goal for the vast majority of business owners, presidents and CEOs, but should it be the primary goal? What if you could generate higher profits if your company is led by a greater purpose versus simply by going after bigger profits? I've …
Keys to Raising Business Capital
Whether you are a startup or existing business, having sufficient capital is essential to growing a successful business. The lack of capital is also one of the primary reasons why many good ideas never develop into a business or why some companies never take that next leap into scalability. But once …