If you look at your timelines, the most shared posts are video content, which are usually around three minutes at most. This is why it is so easy to think writing blog articles may not be as important anymore as creating vlogs or short clips. However, putting blogging aside may hurt your views …
Community Articles and Interviews (tag)
How One Pediatric Speech Therapy Business is Using Their Brand Personality to Connect with Clients
As a small business owner, it can be an ongoing struggle to compete with larger companies with bigger marketing departments and budgets. You may feel like everything you’re doing to try to get your company’s name out there is getting buried in all of the advertising “noise”. So what’s a small …
Reaping Big Rewards from the Shopping Small Movement
The future looks bright for small businesses, with consumers increasingly drawn towards shopping small. At Vistaprint, we recently surveyed 1,500 U.S. consumers, and more than three-quarters said that shopping at or using a small business is important to them. The main driver is the impact these …
The Power of Giving Back: How Small Business Owners Can Become Community Leaders
For a lot of people, business and community leadership are like water and oil — they just don't mix. This preconception is unfortunate because, in fact, small business owners have the power to become excellent local leaders and effect positive changes in their communities. Running a small business …
Volunteering Is Good For Business: Here’s Why
If you knew you could strengthen your business, foster some goodwill in your community and help others at the same time, would you do it? When you volunteer your time and efforts with charitable organizations, you can get back way more than you give. Let’s look at three key ways volunteering is …
BM Windows in San Diego: Ethical Sales and Marketing Plus Consumer Education Give a Small Business an Authentic Advantage
Family-owned B.M. Windows rises above competition with a sales, marketing and service approach customers trust. Michal Bohm, owner of B.M. Windows in San Diego, talks to us about social media challenges, marketing opportunities and the connection between ethics and longevity for small …