Content Marketing Articles and Interviews (tag)

4 Stepping Stones to Dazzling Startup Success

Entrepreneuring Carolin Petterson August 9, 2018

Startups do not have it easy these days. It is estimated that 90% of all new startups fail and only the selected few ever reach the dizzying heights foretold. Even those that survive the crucial initial period are often strapped for cash and struggle to reach clients. Well, many entrepreneurs have …

5 Mistakes to Avoid When Running a Company Blog

Marketing Rebecca Jones July 19, 2018

In today’s era of technology, your business needs an online presence to remain relevant. A website offers a low-cost solution to extend your business reach to a global audience. One of the most important features of your site is your company blog. A blog allows you to create compelling content that …

7 Tips on Writing Blog Content for Busy Online Readers

Marketing Sophia Clark June 28, 2018

Most blog readers are busy people, probably not willing to spend hours reading your long blog post word by word. An astonishing statistic shows that on the average web page, users take time to read at most 28% of the total words in a single visit to the web page. Seems like bloggers stand no chance …

11 Ecommerce Content Marketing Tips to Create Content That Converts

Marketing Grace Carter June 28, 2018

There’s a lot more to ecommerce content marketing than creating good content. You’re trying to get conversions, and that takes some strategy. Creating good content is just one part of your content marketing strategy. Here are eleven ecommerce marketing tips to create content that converts. Know …