If you are an experienced professional who is stuck in a career rut, or who likes the idea of working independently, a career as a consultant may be right for you. Consulting is an attractive small business option because of its low start-up costs and its flexibility. It can be especially appealing …
Developing a Niche Articles and Interviews (tag)
How a 4th Grade Teacher Became a Part-Time Entrepreneur, and Took Hollywood By Its Tail
Leila, a 9-year-old beautiful black Labrador, is one lucky dog. Her owner, Sarah Hassenger, a 4th-grade schoolteacher in St. Joseph, MI, went in search of the perfect collar and accessories for her four-legged child shortly after she adopted Leila. In particular, Sarah wanted a way to let …
Kristy Romero of Inspirations Photography: Setting Yourself Apart as a Professional in a Field of Hobbyists
We sat down with Kristy Romero, a newborn and baby photographer in Murrieta, California. We had a lot of questions about what it takes to run a successful photography business, as the industry is known to be quite competitive. Kristy shares her thoughts about marketing, creating a niche, and how she …
A Business Built on Tradition: An Interview with Pierre Vandamme and Philippe Wyffels
Listen as host Dean Rotbart interviews restaurateurs Pierre Vandamme and Philippe Wyffels, co-founders of Bruges Waffles & Frites, on how they created a small, but booming, restaurant chain serving authentic Belgian food. Pierre and Philippe, both originally from Belgium, had little experience …
Finding Your Niche
This article is one in the multi-part series entitled The Entrepreneurial Mindset. Although finding your niche seems like a topic that would be more suited for a category such as strategizing, the reason it is placed with other articles devoted to the entrepreneurial mindset is simple. Finding …
Succeeding in a Niche Industry: 5 Questions With Matthew Grisafe, President of AV Programming Associates
Matthew Grisafe, President of AV Programming Associates, a company that specializes in custom Audio/Video (AV) and control systems in high-end residences and commercial buildings, discusses his approach to business and how he has succeeded despite an unfortunate launch date. What are the primary …
