Product Design

Why Fluorocarbon Is Used in Aircraft & Auto Engines

Fluorocarbon is a unique product made from a mixture of carbon and fluorine, and can be used in a range of applications including aircrafts and auto engines. Seals and O-rings need to be able to withstand harsh conditions, so the durability, versatility, and strength of fluorocarbon rubber make it the perfect material for these components. Not all of these solutions are the … [Read more...]

Designing a Product that Sells: Principle Considerations

As primarily visual creatures, we have a tendency to make decisions not simply based on the inherent quality of an item, but its presentation. Yes, no matter our intellect and ability to think pragmatically, we still judge the book by its cover, and in this age of having literally too many choices, picking out a brand on a shelf next to dozens of the same products has become a … [Read more...]