Social Media Marketing

How to Share Customer Reviews on Social Media

What do you get when you pair the power of social media with the influence of positive customer reviews? One of the most effective review marketing strategies you’ll ever initiate. In this article, you’ll learn everything you need about sharing reviews on social media the right way and why it matters for your business. Why Promoting Positive Customer Reviews on Social Media … [Read more...]

4 Ways to Connect with Influencers on Social Media

So much time has passed since the dawn of social media, and yet, its impact only continues to grow. Businesses now rely on social media’s reach to make sure their customers can get in touch anytime, and they compete for the attention of their followers to increase engagement, loyalty, and of course, sales. One more recent trend has completely transformed the landscape of social … [Read more...]

Perks of the Beauty Industry: 4 Things You Need to Succeed

The beauty industry has really expanded in the last 10 years and it isn't showing signs of slowing down. With its numerous professions and aspects of beauty you can deal with, there is something for anybody who finds satisfaction in helping people look and feel better. If you want to try becoming an entrepreneur in the beauty industry, you should know what it takes to … [Read more...]

Why Analyzing Your Competitors Is Crucial in Winning Online Business

As a conscious marketer working in a competitive market, your aim will be to rank on top of your competitors in Google SERPs in order to gain the highest chance of exposure. To get ahead of the competition, the first step is to carry out mandatory competitor analysis to draw a comparison of your strengths and weaknesses. By dissecting competitor websites and their digital … [Read more...]

Building Buzz on a Budget

Your small business may offer the highest quality product or service, but if you’re unable to reach the market for it, you’re unlikely to achieve your business goals. With nearly half of small businesses in the U.S. failing within the first 5 years, according to the Small Business Administration, the pressure mounts on small businesses to find success early or risk becoming … [Read more...]

Can Social Media Help Grow Your Brand?

Are there any benefits for advertising your business on social media? Considering that there are over 3.2 billion active monthly users of different social platforms around the world, you would be missing out on the next big business avenue if you didn’t! You may still be skeptical about social media's benefit for your brand. Many people use social media for personal reasons, … [Read more...]

5 Digital Marketing Tips to Increase Your Sales in 2019

New waves of startups and business ventures have hit the market, thanks to fast-paced digitization! Having a strong online presence across all your company’s digital assets is not only important now, but also necessary for survival. Here are five digital marketing tips that can sweep everyone off their feet and give your business the boost that it needs to move a level up in … [Read more...]