Video Marketing

6 Tips for Creating the Perfect Recruitment Video for Your Brokerage

When it comes to social media content, videos make it easier for brands to tell a story. They’re simply more engaging, more memorable, and more impactful compared to pure text or even colorful visuals. Creating video content also helps boost your search engine rankings and helps you engage with more mobile users, who now compose a huge chunk of consumers. In short, if you … [Read more...]

5 Content Marketing Tactics to Grow Your Business

If you have taken an interest in digital marketing, you might have heard of the phrase “Content is King.” Today, it is no longer relevant, since content is everything. Content marketing can make or break a business, as it has the power to attract or seriously deter potential customers. If executed right, a content marketing strategy can do wonders in promoting brand awareness … [Read more...]

7 Reasons Why You Should be Utilizing Video Marketing

2019 has been a great year for video marketers. According to statistics, the majority of businesses, online and offline, have widely accepted the idea of incorporating videos into their marketing plans. Interestingly, the trend has continued to progress rapidly. It is forecasted to achieve new heights soon. Indeed, videos are the next big thing in marketing, not only because … [Read more...]

Three Medical Marketing Trends You Should be Thinking About

Today is an exciting period for the healthcare industry. Especially when you take into consideration the millennial wave that’s propelling an information technology wave and policy changes. Tendencies and priorities of those in this industry are transforming, and brands need to engage with their audience in a meaningful manner to achieve success. In order to remain relevant … [Read more...]

5 Best Video Ad Makers

Thinking about putting together a video ad so that your business is able to attract more customers? Although recording video footage is (relatively) easy and convenient nowadays, producing a video ad requires more than that. The good news is that there are now many different software and tools that can help you to create video ads. Here are 5 of the best video ad makers that … [Read more...]

8 Reasons Why You Should Be Taking Advantage of Video Marketing

If you haven’t jumped into the video marketing bandwagon, this is your year. According to statistics, the majority of businesses, online and offline, have widely accepted the idea of incorporating videos in their marketing plans. Interestingly, the trend has continued to progress rapidly. It has shown the ability to create footage that engages their customers by providing … [Read more...]

How to Stand Out at Trade Shows

Trade shows are great for business and just because you are a small business, it doesn’t mean you cannot be seen and heard at these events. Often, big companies have standard stalls and don’t really bother too much to stand out from the crowd. This is where you as a small business can stand out and get people talking. You have to ensure that the money you spend to be at the … [Read more...]

4 Ideas for Marketing Videos Created Using Screen Recording

Recording and producing conventional marketing videos can be time-consuming, not to mention expensive. Both can limit your options, and prevent you from creating as many videos as you’d like. Instead of relying solely on conventional videos for marketing, you could look at other options. One of the more notable is screen recording, and it is versatile enough that there are … [Read more...]

9 Best Social Media Trends to Enhance Your Business in 2019

Social media has always created a sensation among the people even for the smallest things. Platforms like Facebook, Twitter and LinkedIn are some of the most popular channels to build a relationship with the audience and get closer to them to promote your brand to increase engagements. The bonus with social media platforms is that they are available with a built-in analytics … [Read more...]

How Tech Trends Change the Way We Build a Business

In the 1820s the first industrial revolution changed economies from simple agricultural-based to manufacturing. New machines with  steam powered engines opened up business in iron production and chemical manufacturing. Electricity was the main highlight of the second industrial revolution between 1870 and 1914. Together with petroleum and steel, they led to new products and … [Read more...]