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7 Reasons Why You Need Task Automation for Your Small Business

7 Reasons Why You Need Task Automation for Your Small Business

There is much to be said about the benefits of task automation for businesses. While many business owners run towards it, some opt to stay far away from adding automation to their work process. It’s hard to pinpoint why exactly, but some new business owners simply don’t know what automation really is and why and how it can help in so many ways.

What Is Task Automation?

Essentially, task automation is the use of software to help minimize the manual dealing of simple, repetitive, or even complex tasks. The goal is to make your work processes more efficient and to allow room for employees to be more productive.

You can find many different types of automation software for any kind of business. There’s an app for everything, from real estate, selling jewelry, and even lawn care business software. If you have a business, there’s a solution for you.

Let’s have a look at seven reasons why your small business needs task automation.

Reduce Costs

Automation can help reduce unnecessary costs. If your employees are busy with non-essential duties, you could be forced to outsource. More than this, roughly 69 workdays a year are wasted on menial administration tasks, costing the business world 5 trillion USD a year.

This is where automation can come in handy. Computers, AI machines, and other such technologies can handle complex tasks quickly. You can forgo the hiring process and having to pay new staff and save important time for your current staff members too.

Saves Time

For most businesses, time is money. This is why small businesses should view time as of the utmost importance. 45% of paid tasks in most businesses can be automated, but your limited staff could be spending hours doing these tedious tasks, which can not only lead to a decrease in morale, but it can make them feel overworked and underappreciated.

Having a task automation system perform these jobs instead of your employees means they can spend their time on other tasks that allow them to use their maximum potential.

Improves Customer Service

In this day and age, people have a low tolerance for bad customer service. As a small business, you almost can’t afford to ignore employing ideas and efforts to bring about the best customer service possible. If a consumer can’t reach you, for them, it’s as good as your business not existing in the first place.

Unfortunately, as a small business, you’re probably not in the position of being able to outsource to call centers to meet these high service demands. To solve this problem, you can use automated email services, phone lines, or chatbots. These forms of task automation can help you look after your customers’ needs without you needing to lift a finger.

Enhances Workflow

Task automation can help your business execute many operational activities more efficiently. These machines or software can take care of tedious tasks, allowing your employees to focus on more crucial business processes to generate more revenue. Multi-tasking can actually decrease your business’s productivity by 40%, as it’s more distracting than efficient.

By connecting all your task automated processes, your business workflow can smoothen as unnecessary steps are taken out. Emailing, organization, and other admin duties that can take up too much time can be streamlined digitally, allowing your business to optimize the flow of your services, production, and output of information.

Satisfied Employees

As previously touched upon, your staff can get inundated by tedious and repetitive tasks, which can lower morale and overall workplace satisfaction. Automated systems can work to liberate your staff from being tied down by these menial duties. Not only will they focus on more important things, but they can become happier and much more satisfied with the work they’re doing.

Improved Quality

Task automation systems can help you to deliver consistent quality-driven products and services that customers come to expect. Every action is the same, which provides a sense of reliability and consistency across the board.

All customers will receive the same level of service from your business while also ensuring your focus can be on improving your products and services as demand for production grows. Customers can come to trust your business, encouraging others to do the same.

Improved Insight

Certain task automation systems can help you get to know your customers better. Analytics within these systems can provide you with information on your customers’ behavior which will allow you to see which campaigns and marketing strategies are doing the best. You can gain insight into your customers’ likes and dislikes and what brings them to your service or product and what is pushing them towards buying.

Embrace Automation

Some businesses hesitate to invest in integrating task automation into their processes, but even small businesses can benefit from automation as it can allow for a more streamlined, hassle-free work process for your business. The business world is only ever moving forward, so embracing new technologies could be extremely beneficial for your small business in the long run.


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by Harvey Carr // Harvey Carr is a contributor to Businessing Magazine.

Opinions expressed by contributors are their own.