Carolin Petterson

Carolin Petterson is a businesswoman and content marketer with years of experience under her belt. She has had the opportunity to contribute to a number of popular business and marketing websites.

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4 Major Factors That Contribute to the Success of Your Small Business

November 16, 2019

While all small businesses start with a dream, only some of them successfully achieve it. Others turn into a nightmare when the first obstacles and challenges start to occur, and they never succeed to surpass them. Although the personal traits of the owner and their financial and professional …

Broker or Trader: Which Career Is Right for You?

October 20, 2019

When it comes to a career in the investment market, there are two directions that you, as an individual, can take. You can either take a career path of a broker or one of a trader. For people from outside of the industry, these two may sound quite similar but the differences are too numerous to …

8 Tips to Boost Your Brand’s Visual Identity

September 20, 2019

Humans heavily depend on visual stimuli. This is due to the fact that the human brain receives visual information about 60,000 times faster than verbal information. As a result, we learn about 90 percent of all we know about the world visually. This is why it’s so important to build your business’ …

5 Ways to Raise Startup Capital for Your Digital Marketing Agency

August 20, 2019

You plucked up the courage, quit your job in a state of rebellion, and have decided to be your own boss in the digital marketing arena – good for you! This kind of courage is more than welcome in the competitive world of startups. However, now is the time to compose your thoughts and focus your …

Tools and Apps for Boosting Your Productivity

July 17, 2019

Life is always messy. Being organized and staying on track with an endless to-do list can be a daunting task. It's easy to feel like you're not getting anything done if all your info is scattered across numerous notebooks, email addresses, and online tools. Fortunately, there are more options for …

How to Deal with Short-Term Cash Flow Issues

June 27, 2019

Having a sufficient amount of money to adequately run a business at all times is one of the most important tasks you have to complete, and it’s also one of the trickiest. Most businesses don’t have a steady stream of income all year round, which means that you have to learn how to spend your money …