Carolin Petterson 


5 Ways to Raise Startup Capital for Your Digital Marketing Agency

You plucked up the courage, quit your job in a state of rebellion, and have decided to be your own boss in the digital marketing arena – good for you! This kind of courage is more than welcome in the competitive world of startups. However, now is the time to compose your thoughts and focus your efforts on establishing strong foundations to what will hopefully grow to a giant in … [Read more...]

Tools and Apps for Boosting Your Productivity

Life is always messy. Being organized and staying on track with an endless to-do list can be a daunting task. It's easy to feel like you're not getting anything done if all your info is scattered across numerous notebooks, email addresses, and online tools. Fortunately, there are more options for getting work done and remaining on track than the popularized Microsoft Office … [Read more...]

5 Most Important Rules for Achieving Business Success

There are certain principles that you have to live by in order to achieve success in the business world, however, in the age where anyone can post anything on the internet, who do you trust? How do you know that the person behind a renowned statement is, indeed, someone who knows what they’re talking? Well, the most reliable way to do so is to take a look at their own list of … [Read more...]

5 Methods of Enhancing Office Focus

One of the biggest misconceptions of the business world is the idea that office focus is somehow an individual issue for each employee to handle on their own. Sure, some people are more easily distracted than others, but suggesting that outside influences have no say in this matter is simply preposterous. Of course, as an entrepreneur, you have a direct influence over this … [Read more...]

Metrics You Need to Focus on When Growing Your Business

While starting a business never seemed easier than it is today, the fact is that there are about 30.2 million small businesses operating in United States at this very moment. This means that the competition is tough regardless of the industry. Moreover, the concentration of these businesses is fairly uneven, which means that if you were to start a business in a major business … [Read more...]

What You Need to Know When Starting a Business in Dubai

Dubai is currently considered to be one of the world’s major business hubs and it is still on a path of rapid growth and expansion. Reasons behind this are low barriers to entry, government support, taxation laws that are made to attract investors, and a large available workforce. While this may sound too good to be true, keep in mind that these opportunities are available only … [Read more...]

7 Tips for Planning a Memorable Small Business Event

Memorable small business events don’t just happen. In fact, if you want people to remember your event, you have to put a lot of time and effort into it. On the other hand, mess it up and it could have terrible repercussions for your company. With that said, it’s obvious that you need to do everything you can to make your small business event a success. To help you, we came up … [Read more...]