Carolin Petterson 


What You Need to Know When Starting a Business in Dubai

Dubai is currently considered to be one of the world’s major business hubs and it is still on a path of rapid growth and expansion. Reasons behind this are low barriers to entry, government support, taxation laws that are made to attract investors, and a large available workforce. While this may sound too good to be true, keep in mind that these opportunities are available only … [Read more...]

7 Tips for Planning a Memorable Small Business Event

Memorable small business events don’t just happen. In fact, if you want people to remember your event, you have to put a lot of time and effort into it. On the other hand, mess it up and it could have terrible repercussions for your company. With that said, it’s obvious that you need to do everything you can to make your small business event a success. To help you, we came up … [Read more...]

Tips for Starting Your Own Restaurant Business

Starting a restaurant is a dream for many people out there, however, it’s something that’s far more complex than just renting out a venue, composing a menu, or even acquiring the necessary licenses. Think about it. These three steps are something that every single restaurant business had to do in order to launch, yet, some of these businesses thrived and prospered while others … [Read more...]

5 Employee Appreciation Ideas Your Team Members Will Love

Most companies out there are full of creative and hardworking people who eagerly contribute, but not all of them are acknowledged for their work. If you want to make sure your team members know you care, you need to keep coming up with ways to show them appreciation. That being said, we singled out 5 employee appreciation ideas your team members will love. Celebrate Your Team … [Read more...]

How to Market Your Brand

A company needs to find its brand early on. It’s what will set it apart from the competitors and make it recognizable to its clients and customers. Even though it seems like an abstract process, it’s actually rather important when it comes to making your mark on the market and creating a customer base. Marketing your brand doesn’t have to be an expensive endeavor, even … [Read more...]

Most Efficient Noise Reduction Tips for Your Office

When designing and organizing an office, it’s incredibly important that you think about the noise that will be in the office regularly. Regardless if your staff is merely entering data or doing creative work and making phone calls, noise will drastically reduce their productivity, which is something that you should definitely not allow. Fortunately, there’s so much you can do … [Read more...]

5 Things First-time Entrepreneurs Need to Know About Startup Finances

In theory, a sustainable business is one that makes more money than it spends. The problem with this oversimplified view lies in the fact that it assumes that you start from zero. This is not the case with most startups that have to get in debt to even launch. Aside from this, the ways in which you spend your money, reinvest and make financial projections affects the efficiency … [Read more...]

Top 5 Skills for a Digital Workplace Leader

Inspiring, organizing and, overall, leading people in the digital workplace is not the same thing as doing so in person. Displaying charisma over a message is substantially harder, monitoring their work is easier and less invasive, while coordination happens to go either way. In other words, leadership is not necessarily simpler or more difficult in the digital workplace, it’s … [Read more...]