Telling Your Small Business Story Like the Trailer of a Box Office Hit
Just yesterday, I was helping at my aunt’s small-town bakery, as I often do to step away from my computer and move my body, and a woman came in to get her favorite donut. Although I expected it to be like most any other transaction—she would tell me what she wanted, I would make small talk while bagging it up, she would pay, then I would bid her a good day while watching her … [Read more...]