When you hear the word “coffee shop,” a typical person will likely mention Starbucks. After all, this Seattle brand is the biggest in the world today with over 30,000 stores globally as of 2020. It wouldn’t have reached this status, though, without some brilliant marketing strategies that truly …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
5 Ways to Improve Your Email Marketing Campaigns
How many clicks have you been averaging to your site lately? How many of those clicks have converted into bona fide sales? If the numbers aren't looking so hot, it's time to make a few changes. You can start by making use of these five tips that will give a fresh spin to your email marketing …
How Social Media Has Revolutionized Plastic Surgery Marketing
It’s fascinating how plastic surgery evolves over the years, and it’s not simply about popular procedures or surgical techniques. A few decades ago, celebrities were the foremost proponents of plastic surgery, and many patients wanted to have procedures that their favorite movie stars had. But …
Marketing Tips That Can Elevate Your Small Business
It takes a lot of effort, time, money, and skills to elevate a small business. Small businesses have many challenges, including competition from big companies, which makes it hard to grow. However, it is easy to get to your target audience with effective marketing and make more sales, making it easy …
SEO for Small Businesses: The Answers You Are Looking For
Are you a small business owner and want to understand what SEO is and how it works? Then you'll want to read a beginner's guide that answers all your questions. Running a small business is difficult. Many firms fail in the first year, and even fewer survive the next five years. Even businesses …
Tailoring Your Marketing Strategy to Your Target Customers
33.7 million small businesses currently operate in the United States, accounting for nearly 100% of all businesses. However, only about 66% of small businesses survive for two years on average, while only 50% are still around five years down the line. Failing to implement a solid marketing …
