Influencer marketing is more popular than ever thanks to the rise of social media. When you're a brand trying to sell your product, don't overlook the power of peer influence. With influencer marketing, celebrities like Justin Bieber are able to effortlessly sell jeans just by wearing them in a …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Building a Food Delivery Website: Models, Best Tips, and Steps to Take
We can't argue with the fact that food delivery websites are convenient, fast, and mostly have affordable prices. They work best for modern people that are always in a hurry. These apps are built to save time, and help customers pay for their food in a fast and easy manner. And, of course, delivery …
How Online Reviews Impact Your Business
If you want to go far in business, you need to prioritize your online customer reviews. You may think your efforts are better spent focusing on advertising or product development, but studies show there is a tremendous amount of power behind online business reviews. You can either sink beneath …
Local SEO Tips and Tricks for Small Businesses
Improving your local SEO (search engine optimization) is one of the best things you can do to promote your business. According to Hubspot, 97% of consumers search online when looking for a local business. With figures like that, it’s easy to see the potential which Google and other search engines …
Why You Shouldn’t Ignore Amazon’s Paid Traffic Program
Amazon offers multiple tools for its sellers to use. Aside from a comprehensive dashboard for sellers, you also get tools like the Amazon PPC, designed to advertise your products to potential customers on the platform. A lot of sellers are dismissing Amazon’s paid traffic program as being less …
Five Tips on Acing Your Next Networking Event
For the majority of business owners, the idea conjures up discomfort: images of making small talk while balancing cheese cubes and warm white wine in one hand and fumbling for a business card in the other. Despite the fear, when done right, meeting the right people and shaking the right hands can …