Marketing and promotion are the key contributing factors to the success of your product or business. After all, how are customers supposed to know what you have to offer if you don’t convey to them exactly what you can bring to the table? This is why product promotion is so essential. Thankfully, in …
Marketing Articles and Interviews (category)
Whether it’s traditional marketing, internet and email marketing, or social media marketing you want to learn more about, you will find articles here that will help you build your brand, attract customers, and grow your small business. In the digital age, marketing is changing almost on a daily basis. Learn how to market your small business in the most effective ways to reach your target audience.
Most Affordable And Effective Marketing Strategies For Small Businesses
Regardless of the specific industry that your small business is in, you will eventually realize that marketing strategies are crucial for success. However, marketing is an industry that is constantly adapting as highly skilled professionals are continually on the hunt for more effective methods of …
10 Great Guerrilla Merch Ideas for Your Fan Page, Gig, Poetry Reading, or Book Launch
If you have a passion project, you’ve probably considered ways of promoting it. After all, anyone who has a passion for anything will probably want to share their love of their craft or interest with the rest of the world. While online promotions are all well and good, real-world items are a …
Organizing an Industry Trade Show
The modern internet has transformed the way that business operates. It’s now possible to communicate with would-be customers, clients, and other businesses instantaneously, from any position on the globe. And yet there’s still a place for traditional trade shows, where participants set up booths and …
Why Marketers Should Be Wary of the Shiny Object Syndrome
Marketers have very different personalities from their colleagues in the financial and accounting professions. They tend to be vibrant, inventive, whimsical, ambitious, and impatient. While they bring a lot of creativity to their organization, they also have a tendency to adapt some bad habits as …
Expand Your Business Using These Low Budget Marketing Techniques
Marketing is the lifeblood of any business. Without a good marketing plan, most businesses do not survive long. The problem with most marketing plans is the cost. No matter how you slice it, there is no way to accurately predict what the response of any marketing campaign will be. As such, it leaves …
