When people learn that I work from home, one of the first things they generally say is, “You’re so lucky! I wish I could work from home too”. I usually just smile in return when what I really want to do is tell them exactly what it’s like to work in the same place where you eat, sleep, socialize, …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
Turning Networking Contacts into Referral Relationships
We all know about New Year’s resolutions – but summer is characterized by its own set of resolutions, particularly in business. When people resolve to slow down for the summer, they tend to go into overdrive by reaching out to networking contacts “one last time” before checking out. As a result, …
Your Mission Statement: Don’t Let Perfect Be the Enemy of Good
Writing a mission statement for your company can seem so daunting. How do you boil down all of the most essential values of your business into a single, concise statement? How do you make sure it communicates the right message to your team and to customers? It seems like there’s a lot of pressure to …
How to Start a Small Business Right Out of College
You’ve heard the horror stories about recent college graduates. There is an unprecedented amount of student loan debt and despite an improving economy, 10.5 percent of recent grads are unemployed (as compared with 8.4 percent in 2007). As the Economic Policy Institute put it in a May 2015 …
Steps for Launching a Food Truck Business
The food truck business has more than survived its “fifteen minutes” of fame -- it is still growing. According to 2015 research compiled by Statistic Brain, annual food truck revenue in the U.S. is $1.2 billion, a number that has grown 12.4 percent over the past five years. Last year, there were …
How to Get More Practice Public Speaking
Public speaking offers a number of business-related benefits. For starters, it gives you more visibility, helping you get your brand out there and in front of your target market. At the same time, it establishes you as an expert in your field, making you someone the listeners feel they can trust …