When I worked for the courts, my supervisors held monthly staff meetings to go over any new policies and procedures that had been implemented, provide clarification on issues that had arisen, or address any situations that would have an effect on the office as a whole. However, I also know people …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
How to Protect Your Small Business from B2B Scams
When it comes to scams, there’s certainly no shortage of the number of things that some individuals will do to defraud others. Between credit card fraud, identity theft, lottery scams, and every other action that dishonest people take at the expense of innocent victims, you must always be aware of …
3 Important Factors to Consider Before Deciding to Export
Just a few months ago, U.S. Secretary of Commerce Penny Pritzker revealed that the United States had reached a record for exporting in 2014—$2.35 trillion to be exact. And, perhaps better yet, this was the fifth year in a row that we’ve continued to raise the bar. [Source: U.S. Department of …
5 Reasons to Introduce Sustainable Packaging in Your Business
Sustainable packaging used to have a lackluster reputation. Most people used to associate sustainable packaging with some kind of thin recycled cardboard that disintegrates the moment it comes into contact with water. With sustainability concerns on the rise, many packaging companies have provided …
Understanding Your Brand’s Personality to Better Connect with Customers
Have you ever thought of your brand’s personality? It is certain that your customers have unique personalities that influence their buying decisions and reviews of your products, but what kind of a personality does your brand have? The concept of brand archetype dates back to the era of Carl Jung …
6 Ways a Digital Detox Can Make You More Successful
Do you spend much of your time in a digitally-induced fog? Perhaps you feel like you’ve lost the focus and creativity you used to pride yourself on? Don’t worry, there is a simple way to get yourself back to your innovative best and boost your chances of success. All we prescribe is a prolonged …
