As the year is coming to an end, now is the time to start planning for next year’s business success. Regardless if you hit your sales and profit goals or not, analyzing this past year’s successes and challenges will bode well for your business in the coming year. Because we are all so busy, very …
Strategizing Articles and Interviews (category)
The most successful business owners are always thinking ahead. If you are a new business owner, strategizing about mission statements, corporate culture and business plans are things you would be smart to address early on. More seasoned business owners can benefit from articles on everything from setting client expectations to creating a niche for your small business
Strategies for Brick and Mortar Retailers (Infographic)
Brick and mortar business owners need to be smart and work harder than ever if they are to survive. Consumers want to shop in brick and mortar stores, but you need to give them a compelling reason to do so. By making their stores as accessible as possible--embracing technology and engaging with …
5 Benefits of a Route Planning Solution
If you own or manage a small business, you never have enough time in the day. So like many small businesses owners and managers, you're always looking for tools that can help you save time and eliminate some of the daily chaos you face. In other words, you're looking for a tool that puts you back in …
What’s in a Name? Steps for Choosing a Name for Your New Small Business
You have the idea. You have experience. You even have the funding in place. You are ready to launch your new business – except for one important detail. What is its name? The name of your new business plays a critical role in its success. You want a name that is unique, yet not too far-fetched. You …
Why So Many Entrepreneurs Are Publishing Books
It seems like everyone is doing it. If you look at the most popular non-fiction books of the last few years, many of them were written by entrepreneurs. Some of them, such as Zillow Talk: The New Rules of Real Estate, written by Zillow CEO Spencer Rascoff and his chief economist, Stan Humphries, …
Sparking Your Business Creativity
Sometimes in business you have to be creative in order to get ahead. Whether you’re trying to come up with a TV commercial that stands out and really captures your target audience’s attention, create a direct mail piece that doesn’t wind up in the trash before it's even read, or solve any other of …
