Marketing is the lifeblood of any business. Without a good marketing plan, most businesses do not survive long. The problem with most marketing plans is the cost. No matter how you slice it, there is no way to accurately predict what the response of any marketing campaign will be. As such, it leaves …
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Marketing Yourself As A Highly-Skilled Medical Expert
Opening your own practice as a physician may have seemed a lot simpler than it really is. You probably figured out rather quickly that establishing yourself in your community will take a lot of work. A big part of growing a successful practice has to do with marketing yourself, and with a few …
Bad Communication: Why It’s Ruining Your Brand and How to Fix It
Chances are, your clients aren't happy. Or, at least, not as happy as they could be. Problems with poor customer service plague the business sector. In fact, the economy loses around £37 billion a year as a direct result of bad customer service. These losses are often due to cancelled purchases …
5 Ways to Communicate with the Next Generation (And They’re Not Millennials)
If you are like most people, you probably have an opinion of "kids these days" — and by kids, we usually mean anyone who doesn't seem like an adult, even if they're 22. When it comes to communicating with these "kids”, many seem at a loss. It's for good reasons too. It's hard to miss their poor eye …
The Future of Email Marketing: Why Do We Still Need It?
According to a recent survey conducted by the Radicati Group, around 3.8 billion people worldwide were using email in 2018. The study shows that the number of users is increasing day by day – by the end of 2022, we are expecting to see a 10.53% increase, meaning no less than 4.2 billion people are …
Franchise Your Way To Wealth
There are people who have a lot of good ideas about going into business. The business ideas can either be small or large, but the overall idea is to make a profit. Some look at the brick and mortars and think that it is very easy to start a business and takes little effort to maintain it. A small …
