When Antsy Labs, maker of the Fidget Cube, decided to delay production because of a fault they found in the first few units, they took a massive risk with heavy consequences. Their manufacturer was contracted by another entrepreneur to produce the same design, and that entrepreneur made more than …
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Crafting Your Online Sales Funnel: Make Your Site a Selling Machine
In order to maximize profits, you want to build a unified sales funnel that can turn potential customers into buyers. Establish the goals you hope to achieve as a result of your sales efforts, and then direct your strategies toward outlined objectives by strategically creating content that generates …
How to Build a Successful Ecommerce Business
With the world of ecommerce developing rapidly, it’s become quite easy and inexpensive to enter this type of business. Unfortunately, this doesn’t mean that success is guaranteed, since there are many aspects you need to get right if your wish is to create a sustainable and growing business. The …
Breaking International Borders: How to Expand Your Business Overseas
A recent survey showed that 72% of small businesses plan to grow their international customer base by 2017, and it’s not hard to see why. Advances in technology have opened up a lot of new opportunities for companies to progress in communication, networking, transactions, and delivery of products …
How Social Listening Can Improve Your Online Marketing Strategy
Using social media has become essential in any marketing strategy today – it’s no longer just a trend. With millions of posts, photos, videos, and other content shared daily on social media, it’s amazing how much data and insight you can collect from consumers. Social media has enabled entrepreneurs …
4 Tips to Keep Your Business Running
Your startup will probably be a very different company five years from now. More employees and shifts in strategy will have your company constantly evolving as it grows. Some companies lose their focus and flounder. With all of the changes you'll face, here are some basic principles that will help …
