Small businesses usually don't have enough money to survive through a bad year, so owners have to make careful decisions on how to cut the costs and increase the revenue. Whether it's tough competition, financial obstacles, or being unprepared for rapid growth of business, there are a lot of reasons …
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The Leadership Toolbox
I fondly remember growing up and helping my father carry his toolboxes to various jobs. My father ran a side business that repaired and installed things like furnaces, air conditioners, and hot water tanks. He also was called out by those who needed miscellaneous repairs such as leaking faucets, …
Engage New Customers With A Winning Pitch: A 5 Step Plan
Pitching your company’s products or services to prospective clients is arguably the most important step in building a successful business. In order to grow your business and client list, effective pitches are essential. Some of you reading this may feel like pitching to new clients is the most …
9 Crucial Small Business Branding Lessons from Doctor Who
Doctor Who happens to be one of my favorite television shows of all time. Doctor Who isn’t new by any means - it was on the air from 1963 to 1989 on the BBC and rebooted in 2005 on the same channel. It was the newer series that caught my attention (although I have gone back to visit quite a few of …
Is Your Relationship with Your Employees Affecting Your Business?
Take a moment and think about how well you get along with your employees. On a scale of 1 to 10, with 1 being not-so-good and 10 being we-couldn’t-get-along-better, where would you rate your relationships? Realistically, this number is probably different with each staff member, with some climbing …
New to Running Your Own Business? Advice from Small Business Owners
I remember when I got out of law enforcement and started my own freelance writing business. It was a big move, but one that I made because I moved from Michigan to California and wanted a career that I would enjoy that’d also enable me to work from anywhere since my husband was likely going to be …